I really loved getting this e-mail. It makes sense too. A watch company using daylight saving time (DST) as a reason to send out an piece of marketing e-mail. You'd think more watch companies would do this. I don't really have many people reminding me to do this, and with the new times for DST lately (thanks Congress!), it is more difficult than ever to remember. Being two days from now, Ernst Benz is the only company that took this opportunity to "say hi."
What is funnier is the little message at the lower part of the image above, suggesting that if you need help adjusting the watch you should take it in to your local Ernst Benz dealer. Frankly, if you don't know how to adjust your watch back or forward one hour, you need to be hit in the face repeatedly and placed in the same rehabilitation home that they send people on airplanes who need help "fastening their seat buckle." That was kinda lame Ernst Benz, right? But before I complete my tirade on the matter, I will explain that they do this to hope that you'll go into the store and buy something new - which is guess is OK, but they could have said it better. By the way, I do like that Chronolunar watch they have on there with its automatic ETA Valjoux 7751 movement inside.
By the way... don't forget to set your watches back on November 1st at 2am. Which is gonna be an extreme pain in the ass for me given all the watches I have. DST is worse than tax time...
See Ernst Benz watches on eBay here.
See Ernst Benz watches on Amazon here.
 Gents SS Ernst Benz Automatic Chronoscope Swiss Watch  US $1,650.00
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 The Eastern Orthodox Church by Ernst Benz US $5.00
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 EXHAUST CENTER MUFFLER MERCEDES BENZ 190E 2.3 84-93 US $124.77
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 ERNST BENZ CHRONOSCOPE AUTOMATIC 47mm US $1,200.00
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 EXHAUST MUFFLER MERCEDES BENZ 190E 2.3 84 85 86 REAR US $138.26
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 New Ernst Benz ChronoScope 40MM Automatic Diamond Bezel US $2,500.00
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Time to move back to AZ: no DST
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Yea that is true. I recall those days. But then the TV times change all oddly so you still need to adjust your life. That was before I had a DVR though!
And remember, it’s “Daylight Saving Time”, not “Savings” time. The switch to Standard time from Daylight Saving Time is Sunday morning at 2am.
Thanks Anson. My distaste for the practice is evident in my not even taking its name seriously.
This is great, I actually had to go visit my grandparents this weekend because they needed me to fix their watches. They couldn’t remember how to adjust the time.
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